Your website brings customers in. This system manages everything that happens next.
A basic website enquiry form sends you an email. The Launch For Zero Business Management System goes further — it captures every lead, keeps customer information organised, automates follow-up, manages bookings, collects payments and helps you generate more Google reviews.
Everything is kept together in one straightforward system, accessible from your computer or phone.
CRM, bookings, payments and reviews — $149/month, added on top of your website plan.
A website is only the beginning.
Getting an enquiry is useful. Following it up quickly, converting it into a booking and turning that customer into repeat business is what actually generates revenue. Instead of managing customers across emails, text messages, notebooks and spreadsheets, the Business Management System gives you one place to manage the complete customer journey.
Stop losing enquiries
Every website lead is automatically added to your customer database, so it does not disappear into an overcrowded inbox.
Follow up automatically
Customers receive immediate confirmations, reminders and follow-up messages without you having to send each one manually.
See exactly what needs attention
Quickly see which customers are waiting for a quote, which jobs are booked, which payments are outstanding and which customers need follow-up.
Everything you need to manage your customers.
Customer CRM
Every website enquiry automatically creates or updates a customer record containing their:
- Name and contact details
- Service address
- Enquiry details
- Previous appointments
- Notes and conversations
- Quotes and payment history
- Review request history
A complete view of each customer rather than searching through old emails and text messages.
Lead and job pipeline
Track every enquiry through clear stages:
- New Enquiry
- Contacted
- Quote Sent
- Booked
- Completed
You can immediately see where every potential job stands and which customers need attention. The pipeline can be adjusted to match how your business actually works.
Online booking calendar
Allow customers to request or book an available appointment directly through your custom website. Your booking form can collect:
- Service required
- Preferred date and time
- Property address and size
- Access instructions
- Additional services
- Photos or job details
For work that needs to be quoted first, customers can submit a request before being sent a booking or payment link.
Automated confirmations & reminders
Reduce missed appointments and unnecessary back-and-forth. Customers can automatically receive:
- Enquiry acknowledgements
- Booking confirmations
- Appointment reminders
- Quote follow-ups
- Payment confirmations
- Post-service follow-up messages
Messages can be sent by email or SMS depending on your setup.
Central customer inbox
Keep customer conversations together instead of switching between multiple apps. Emails, text messages and website enquiries can be viewed alongside the customer's contact record, booking information and notes — so you can see what was previously discussed before replying.
Automated lead follow-up
Not every customer books immediately. The system can automatically follow up with people who:
- Submitted an enquiry but have not responded
- Received a quote but have not accepted it
- Started the booking process but did not finish
- Have not used your service for some time
This helps recover work that would otherwise be forgotten.
Invoices, deposits & payments
Send customers an invoice or secure payment link and accept payment through your connected Stripe account. Depending on your service, you can collect:
- A booking deposit
- The full service amount
- An outstanding balance
- Payment for an approved quote
Once payment is received, the customer record and job pipeline can be updated automatically. Stripe transaction fees are charged separately by Stripe.
Automated Google review requests
After a job is completed, the system can automatically send the customer a polite request to leave a Google review — by SMS or email, with a direct link to your Google Business Profile. You can also send a follow-up reminder when a customer has not yet responded.
Google review management
Connect your Google Business Profile so you can manage your reputation from the same system used to manage your customers:
- View new Google reviews
- Receive notifications when reviews arrive
- Respond to reviews
- Track review request activity
- Display selected reviews on your website
A repeatable process for building your online reputation instead of relying on customers to remember.
Turn one-time jobs into repeat customers.
Your existing customers are often the easiest people to sell to again. Instead of allowing your customer database to sit unused, it becomes an asset that can generate future work.
Reconnect automatically
Recurring cleaning or maintenance, seasonal services, and annual reminders — sent without you lifting a finger.
Win back quiet customers
Reach out to customers who have not booked recently, before they drift to a competitor.
Sell additional services
Special offers and add-on services, sent to the people most likely to say yes — your past customers.
From enquiry to review, on autopilot.
A customer contacts you
They submit an enquiry, request a quote or book through your custom website.
Their details are saved
The customer and their enquiry are automatically added to your CRM and lead pipeline.
The system responds
The customer receives an immediate confirmation, and you are notified about the new enquiry.
You quote, book & collect
Manage the customer through the pipeline, schedule the work and send a deposit or payment link where required.
The system follows up
After the job is completed, the customer receives a thank-you message and Google review request.
Manage your leads, customers, bookings and conversations from your phone or computer. Check new enquiries, reply to customers, view upcoming bookings, update job stages, add notes, check payment status and monitor Google reviews — you do not need to be sitting at a desk to keep the business moving.
One system. One monthly price.
Included:
- Customer CRM
- Lead and job pipeline
- Online booking or quote-request calendar
- Website form integration
- Automated email and SMS workflows
- Central customer inbox
- Quote and payment tracking
- Stripe payment integration
- Automated Google review requests
- Google review monitoring and management
- Customer reactivation campaigns
- Mobile and desktop access
- System maintenance and support
Built for small service businesses.
It is particularly useful when customer enquiries, bookings and follow-up are currently being managed manually.
- Cleaning businesses
- Gardeners and landscapers
- Plumbers
- Electricians
- Handymen
- Pest-control businesses
- Mobile detailers
- Property-maintenance businesses
- Consultants & appointment-based services
Everything people ask about the system.
Is this included in the website price?
The standard website includes an enquiry form that sends new leads directly to you. The Business Management System is an optional upgrade that adds the CRM, booking calendar, automated follow-up, payments, review collection and other customer-management features. It is $149 per month in addition to your website's hosting & care plan.
Can customers book directly through my website?
Yes. A booking or quote-request calendar can be integrated directly into your custom website. The exact process will be configured around your business — some services can be booked immediately, while more complex work may require a quote before the booking is confirmed.
Can I collect deposits or full payments?
Yes. Your own Stripe account can be connected so customers can securely pay a deposit, invoice or full service amount. Payments go directly to your business, less Stripe's normal transaction fees.
Will it automatically request Google reviews?
Yes. After a job is marked as completed, the system can automatically send the customer a review request containing a direct link to your Google Business Profile.
Can I manage everything from my phone?
Yes. You can access customer details, enquiries, bookings, conversations and pipeline information from your phone or computer.
Does it replace accounting or field-service software?
It handles the customer-management side of the business: enquiries, follow-up, bookings, communications, payments and reviews. It is not intended to replace specialist accounting, payroll, route-optimisation or complex workforce-dispatch software.
Will you set everything up?
Yes. I will configure the CRM, pipeline, forms, calendar and initial automations around your business and connect them to your website. You will not receive an empty system and be expected to build it yourself.
Your website can do more than generate emails.
Capture every opportunity, follow up faster, simplify bookings, collect payments and build a stronger Google reputation from one connected system. The complete business management system — $149/month on top of your website plan.
- I'll call you within one business day
- Set up and configured for you
- No obligation — just a chat
Prefer to talk? Call 0450 696 753 or email hello@launchforzero.com.au